Career, Diversity, Engineer Chic!, Marketing Yourself!, women in engineering

Mentorship vs. Sponsorship for career advancement

As mentioned in my last post, one of the most critical factors to achieving success in the workplace is finding sponsors - the right sponsors - who will open doors for you and actively support you as you grow. Malcolm Gladwell listed this as one of the 3 critical factors for meteoric success in his book, Outliers (along… Continue reading Mentorship vs. Sponsorship for career advancement

Career, Engineer Chic!, Marketing Yourself!

Interview Tips for Engineers

I recently got a comment from a reader who asked me to share some tips on what to wear for a first interview with some engineering companies.   Having a little experience in that department, let me try and offer some advice. 1.  Be prepared Possibly the most important thing you can do before an interview is… Continue reading Interview Tips for Engineers

Engineer Chic!, Marketing Yourself!

Winter Business Wear

Since IMECE is around the corner, this year being held in the Mile High City of Denver, Colorado, I tought I'd give you a couple of ideas on how to dress for success in Winter.  If you're new to Engineer Chic, you might want to have a look at previous posts on What Does Business Casual… Continue reading Winter Business Wear

Marketing Yourself!, women in engineering

Do Women Make Better Marketers than Men?

And back to MARKETING we go.As one reader pointed out: marketing is not advertising. Marketing is about segmeting your target market, doing research into that target market, their wants, their needs, and upon discovering those wants and needs, miraculously filling a lucrative gap in the market by developing a product tailored to meet all the needs of that target… Continue reading Do Women Make Better Marketers than Men?

Engineer Chic!, Marketing Yourself!

What does Business-Casual mean anyway?

    Now this is a really tricky one because there is just so much that can fall into this category...A neat skirt-suit can be business-casual, and on the other hand, you can get away with dressing up a pair of jeans too! So let me start by describing what business causal ISN'T.    … Continue reading What does Business-Casual mean anyway?

Engineer Chic!, Marketing Yourself!

Selling Yourself: Where Engineers get it Wrong!

I have just returned from an ASME leadership training conference (LTC) that was held in Dallas, USA where I had the chance to meet a whole bunch of interesting people from all over the world.I was busy talking about my bright pink hard hat, when I got a 'OMG, are you Engineer-Chic?This was a real… Continue reading Selling Yourself: Where Engineers get it Wrong!